#ls_chat 10/12/2011: Life Science Company Communication & Customer Grievances
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9/14/2011 Life Science Twitter Chat Summaries: Social Media & Conferences #ls_chat
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Introducing The Life Science Twitter Chat: Improving Communication Between Researchers and Companies
Comprendia’s mission is to improve communication in the life science industry, and a big part of this is opening up more of a dialog between companies and researchers. We think social media is a perfect venue for discussions, and are co-founding a biweekly life science chat on Twitter. Life scientists and company representatives can openly […]
Hashtags: Helping Life Scientists Communicate With Social Media
Hashtags are text strings prefixed with a ‘#’ character which are used mostly on Twitter to tag status updates as belonging to an event or discussion. Life scientist Twitter usage varies widely between disciplines, and we can understand why and glean useful information about trends and influencers by analyzing Twitter conversations using the hashtags as […]
Comprendia Announces New Social Media Compass Reports for Life Science Monitoring
Each day, life scientists share their thoughts on conferences, research tools, and brands on social media. While adoption may be slow on any individual application, most researchers will use the internet to discuss and search for information regarding a topic or event. In addition, the discussions become more important as search engines such as Google […]
What’s the Hashtag for Google+? #google+ #googleplus #gplus #g+ ?
A quick post regarding the hashtags and terms people are using to describe Google+, the new social network. We had problems deciding what to call the application in our recent post and decided to do an analysis, as we know that using the proper hashtag or term means more exposure. Using our social media monitoring […]
5 Reasons Why Google+ Could Be a Game Changer for Life Science #googleplus
I’ll admit I was skeptical of Google+, the new social network from the search engine giant, because I knew Google had given up their previous attempts with their products Wave and Buzz, which were in a similar vein. However, it soon became apparent that Google+ was different in many ways, from the offerings to the […]
Comprendia Life Science Social Media Report Recognized by Affymetrix
Comprendia’s analysis of the top life science company Twitter accounts was recognized by Affymetrix in this press release. We congratulate them on their success with social media and hope that our analyses and expertise will continue to facilitate increased communication between biotech companies and the researchers they serve. As part of Comprendia’s 3rd anniversary celebrations […]
Life Science Companies on Twitter: Who’s On Top?
Twitter is currently the most active area for life science companies in social media, we count around 170 accounts. For this analysis, we only count companies who deal primarily with non-FDA regulated products. While our survey earlier this year confirms Twitter as the top interest for marketers, we find that follow through isn’t always guaranteed. […]
ScienceOnline2011 Web 2.0wned Survey: Social Media a Must for Staying Current, Twitter Top Tool #scio11
You may remember we surveyed life science marketers regarding their plans for 2011 for the ScienceOnline2011 (scio11) conference we attended in January. Thought leaders Arikia Millikan, Dave Mosher, and Taylor Dobbs did a survey of scio11 participants and enthusiasts with a great sample size (339) and the results haven’t been published formally so I analyzed […]