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OK, I’ll admit that I’m behind the curve on some tools that people are using to keep up with all of the information these days. Thankfully, because I talk often to people like Sally Church and William Gunn, I am persuaded to try ‘new’ (to me) tools, and one of these is Google Reader. Google […]
Interested in a free life science consulting meeting? Find out by filling out the form below–we’ll contact you and get a feeling for what you’re looking for, and offer a free consultation in person or over the web. Let’s get started!
When I started Comprendia little over a year ago, I actually had some doubt as to whether WordPress, a software popular for blogging, could be used to create my entire site. With the knowledge I had of web programming and WordPress, some through my personal usage, I quickly developed a branded, web 2.0 site. Now, […]
Life science marketing resources are a big part of Comprendia’s mission to create original content and materials which will help you promote your biotechnology products and improve your positioning in the life science market. Check out the links below and contact us if you’d like us to compile additional resources–we’re always looking for new blog […]
How can we help you maximize your career potential? Our Marketing 101 Series is meant to help Biotechnology professionals understand the basics of marketing as it pertains to biotechnology. While these principles will help you to develop and market your companies and your products, you can also use them to market yourself! Download our
You’ve surely noticed it in other areas–the news is chock full of stories about how businesses are using social media to get ahead. What about using social media in the biotechnology or life sciences industry to help your business to grow? Well, there is good news and bad news. The bad news is that Biotech’s […]
Please help us to understand the objectives for your new marketing efforts, as well as the status of your current marketing strategy and tactics by filling out this form. If you prefer, we can discuss these questions one-on-one during our next meeting, and you can print out the questionnaire using the “Print This Page” option […]
This is the web site of Comprendia, LLC. Our postal address is: P.O. Box 26578 San Diego, CA 92196 We can be reached via e-mail at firstname.lastname@example.org or you can reach us by telephone at (858) 922-6640. For each visitor to our Web page, our Web server automatically recognizes only the consumer’s domain name, but […]
When I first made the leap from academia to marketing in the life sciences, branding was a foreign concept to me, and I had a hard time relating it to biotechnology products. Wikipedia defines branding as “a symbolic embodiment of all the information connected to a company, product or service . . . which serves […]