Mary Canady, Ph.D.
June 18th, 2008
Mary has a unique blend of scientific and marketing expertise, allowing her to quickly distill technical details into an actionable plan to grow biotechnology or life science business. Mary has a Ph.D. in Biochemistry and 10 years of direct experimental experience at Duke University, University of California Riverside, and Scripps Research Institute. Mary’s scientific career included X-ray crystallography, protein purification and characterization, and computational/visualization techniques.
In 2000, Mary left academia and has worked since at Invitrogen, EMD Biosciences, and ActiveSight. Working in a number of capacities in the marketing and business development groups at these companies, Mary has demonstrated success in strategic and tactical marketing, and has excelled by bridging her scientific background with a passion for marketing. Mary’s strengths include developing and implementing marketing plans and strategies, online media, product development, and project management. You can view Mary’s LinkedIn profile for more information.
Mary founded Comprendia in 2008, realizing the need for high-quality marketing services in small and mid-sized biotechnology and life sciences companies. Her wide-ranging contacts in life sciences, drug discovery, diagnostics, and scientific media allow her to bridge diverse specialties towards the goal of meeting clients’ needs to grow their business through customized marketing.
Mary is an established blogger and social media thought leader, and is very passionate about increased utilization of new media tools to enable life scientists and biotech companies to communicate and grow. Mary can be contacted at mcanady@comprendia.com.
May 21st, 2009 at 7:03 am
[...] I wanted to share the insights of a fellow blogger I’ve gotten to meet here at Convention, Mary Canady. Here’s a highlight from her recent post about a new media breakout session here at Bio09 [...]
May 28th, 2009 at 9:44 am
[...] and biotech consultant Mary Canady had a really thought-provoking post the other day, assessing the prospects for the next major [...]
June 4th, 2009 at 6:13 am
[...] Scientists presentation at the San Diego Biotech Network (SDBN). The host was Comprendia’s Mary Canady, a definite guru at the intersection of social media and the life [...]